In 2009, Li Ning officially signed with the Chinese national badminton team, launching the N series sponsored rackets, replacing Yonex, with whom they had partnered for many years, becoming the main sponsor of the Chinese national badminton team and marking the beginning of Li Ning’s rise in badminton. Their product range includes badminton rackets, shoes, clothing, and various accessories. Currently, Li Ning’s badminton rackets feature three major series: Wind Blade, Energy, and Wind Motion. They also sponsor top international badminton events such as the China Open. This year, Li Ning is stepping up its international presence by signing international stars like PV Sindhu, Kidambi Srikanth, Jonathan Christie, and Chan Peng Soon/Goh Liu Ying, and participating in New York Fashion Week.
